Riders strike a pose for campaign

Laura with her horse Paddy wearing just her underwear to promote the campaign.
Laura with her horse Paddy wearing just her underwear to promote the campaign.
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Horse riders across Pendle are backing a national campaign aimed to improve safety on the roads.

The ‘Slow Down For My Horse’ campaign was started by Jersey-based Lauren De Gruchy who was pictured walking a horse in her underwear saying ‘Can you see me now.”

Laura and her horse Paddy

Laura and her horse Paddy

The Facebook page has attracted more than 20,000 likes and since then riders have been stripping off or wearing underwear for pictures with their horses, to show their support.

Riders with horses stabled at Red Lane Livery in Colne have shown their backing. One of the owners, Laura, posted a picture in her underwear to highlight the plight of the dangers speeding motorists pose on roads around Pendle.

Laura, whose horse Paddy is kept at the livery, said: “We wish to raise awareness of road safety to drivers. You get the odd driver who doesn’t slow down. We want people who see us and our horses to slow down.

“There are lots of accidents, injuring horses and their riders. So we hope we can get a lot less happening. It is part of a national campaign on internet.”

We want people who see us and our horses to slow down

Laura

And she said: “We are trying to create awareness on the internet. The clothes system makes people aware of it.”

And another Red Lane horse owner, Janet Myers who owns Ted, said: “We are taking part in this facebook campaign and local riders are supporting it. We want to make both riders and horses safe.”