Two young Burnley entrepreneurs have created a stir with a dapper tuxedo onesie they designed for one of Britain’s biggest snack food brands.
Friends Lewis Battersby and Matthew O’Kane, both 23, created the snazzy one-piece suit for convenience food maker Pot Noodle.
The pair, who set up their “You’re Hooked” clothing and design business together, teamed up with the Unilever-owned company to create the eye-catching limited edition garment.
Graphic designer Lewis, of Ightenhill, said the specially-made Pot Noodle onesie is aimed at the millions of men who want to dress down while dressing up for dining out.
He said: “Pot Noodle has launched a really big campaign down in London.
“Their brand is about quick and easy food and so if you want to go out for a meal and you can’t be bothered getting dressed up then you can just stick on a tuxedo onesie! It is a quirky and unique thing.”
Former Habergham High School pupil Lewis continued: “It is a great PR campaign for them and it is great for us too because they are a major client.
“Pot Noodle is owned by Unilever which has brands like Lynx and PG Tips. They are a multi-billion-pound business so I hope this creates a good link with them.”
The special edition onesies have gone on sale online for £25 and have already proved a huge hit with fast food fans.
Lewis hopes the success of the design will boost his new business which he set up alongside Matthew while the pair were at Huddersfield University.
The company, based at Newton Mill, Burnley, sprung from Lewis’s love of graphic design and he now creates clothes for sports clubs, stag and hen parties and businesses across Britain. He said: “It is an exciting business that we are really passionate about. It brings design and clothing together – we can do anything. It has been great getting our teeth into it.”