Dragon’s Den star Theo Paphitis gives thumbs up to Colne businesses

Ashley Sutcliffe opens his new shop in Colne's Shackleton Hall. Live Like the Boy.
Ashley Sutcliffe opens his new shop in Colne's Shackleton Hall. Live Like the Boy.

A UNIQUE Colne homewares store has joined the expanding list of Pendle businesses to get the thumbs up from “dragon” Theo Paphitis.

Run by Ashley Sutcliffe, Live Like The Boy, in Shackleton Hall, Church Street, is the latest local shop to be recognised in Small Business Sunday.

Better known as the Twitter hashtag #SBS, the weekly event sees smaller businesses battling it out for a retweet from the Dragons’ Den star, as well as a place in a large business network.

After giving reasons why they feel their business deserves a boost, Theo, who boasts over 300,000 Twitter followers, picks six lucky winners who he feels most deserve recognition.

As a result of being selected, Ashley, who formerly ran a pop-up shop at Roaming Roosters, gained almost 300 new followers.

He said: “I was amazed and really pleased, and it was a vote of confidence.

“It is nice to know that he has had a look at my website.”

Other #SBS winners in Pendle over the past three years include Timeless Toys, also in Church Street, Colne, A White Room, in Albert Road, Colne, and Roaming Roosters, in Barrowford Road, Higham.

Owner of Timeless Toys Beth France, who moved to her Colne premises from Barrowford at the end of September, said: “I got chosen in April last year. I was absolutely gobsmacked.

“All the small businesses in Colne support each other — there is a real community feel. It is so nice that so many of us in the local area have been given the #SBS.”

And shop manager at The White Room, Ruth Warren, added: “I think it is fantastic that Ashley has got the #SBS. He has done really well for himself.”

• Live Like The Boy has recently celebrated its official opening in Shackleton Hall.

The event, which included sparkling wine and cupcakes from The Little Bird Bakes, saw new and existing customers joining in the fun.

Ashley said: “It was really humbling.

“Colne is really great — there is great architecture, and there are loads of friendly people here.”