An Earby man is hoping to spark a chain reaction in Pendle with the launch of a specialised cycling component shop.
James Hartley (21) opened up X Transmissions at the weekend selling bicycle accessories but not bikes from the store in Colne Road, Earby.
The budding businessman, who is joint owner of the Big Bounce in Colne run by his mum, hopes to have spotted a gap in the market with a shop selling a larger range of components and accessories than rival bike shops.
X Transmission stocks brands such as Shimano, BBB and Schwalbe in a range of components from saddles to sprockets, chains to handlebars and pedals to tyres.
Once built and set up, the store will also offer comprehensive servicing from a workshop operated by James who has three years experience in the bike business.
The former Park High pupil got the buzz for business working with his dad at Globe Tech Engineering Services in Burnley having completed an ICT course at college.
He decided to strike out on his own, ploughing a lot of his own money into the business with the help of grants from Pendle Council and Enterprise Trust.
James said: “If you’re going to stock bikes, you need a minimum of 20 in for customers to have a look at. I don’t have the space and want to offer a comprehensive range of components.
“I’m trying to come in where we can really spec up a bike. If somebody comes in and says ‘I want to strip two kilograms off my bike’ I have the components in stock, rather than ringing up and ordering the parts in, I can put them on on the same day.
“I hope that will give me an edge. I want to become the leading component specialist around here.”