Colourful self-made millionaire Dave Fishwick will be helping the nation “get rich quick” in his new series which starts this Monday on Channel Four.
The ebullient owner of Bank of Dave, whose colourful persona has helped him win a clutch of awards for previous programmes, will star in the seven part series “How To Get Rich Quick” at the primetime of 8-30pm, and which as ever will feature his beloved home town of Burnley.
Dave, who in the past has taken on pay day loan firms, said: “It’s a new personal finance show all about getting the best deal on everything you buy. I am teaching people how to make every penny count.
“I love making television that makes a positive difference to people’s lives. I am very excited, it’s the biggest show I have done so far, as its a whopping seven part series for primetime television.
“Burnley and Pendle will feature a lot in the series whis is always a requirement of mine when I’m making television. The series will see the self-made millionaire, who made his fortune through his Colne-based minbus business, teach people the money-making skills that helped him.
The first episode sees Dave advise a council worker who wants to double her £1,000 savings by running food stalls in her spare time.
The larger-than-life character can also be seen enjoying chips and gravy in Burnley town centre chip shop Frydays.
Producers claim that Dave’s “money-making manifesto” aims to give people practical tools to make their money grow. There is also invaluable insight into world of personal finance.
Channel 4 commissioning editor for features, Vivienne Molokwu, said she was looking forward to Dave “sharing his wit and wisdom.”
The show’s co-executive producer Kurt Seywald said: “Everything we test-drive is relatable and designed to inspire the entrepreneur in all of us.”
Dave’s last television outing last year was a special one-off Channel 4 show, “Dave’s Guide to Spending”, which explored where money goes when consumers pay for goods.